Marketing at Arizona State University Campus Immersion

Tempe, AZ · Public · Certificate

Arizona State University Campus Immersion accepts 90% of applicants — an open-access institution by design, serving a student body of 64,398 in Tempe, AZ.

Program Analysis

Graduates earn $44,641/yr, roughly in line with the $43,860 national median for Marketing. The value proposition here depends on cost, not earnings.

Every dollar of tuition returns an estimated 38.8x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 0% gap from the optimistic case.

With first-year pay of $44,641 far exceeding the $19,500 median debt, the payback timeline is measured in months, not years.

At #9 of 26 Marketing programs, Arizona State University Campus Immersion scores above the median — competitive but not a standout.

61 /100
TradeSchoolOutlook Score
57
Low End
61
Score
64
High End
Earnings $44,641/yr (2% vs median)
AI-Proof Exposed (46% shielded)
Job Market Very Large (204,300 openings/yr)

Earnings Overview

Projected 10-Year Earnings
$467K
1.0% annual growth
Earnings Multiple (In-State)
38.8x
10-year earnings ÷ tuition
Viable Career Paths
9 of 9
Occupations with strong AI resilience

Projected 10-Year Earnings

Based on actual graduate salary data and Bureau of Labor Statistics growth projections.

Program Tuition (In-State)
$12,051
Out-of-state: $32,193
Median Debt at Graduation
$19,500
5.2 months of Year 1 earnings

Top Career Paths

Top career paths for Marketing graduates by median salary.

Career Path Median Salary Growth AI-ProofAI
Marketing managers $161,030 +6.6% 50%
Sales managers $138,060 +4.7% 55%
Advertising and promotions managers $126,960 -2.2% 52%
Marketing managers
$161,030
+6.6% growth 50% AI-proof
Sales managers
$138,060
+4.7% growth 55% AI-proof
Advertising and promotions managers
$126,960
-2.2% growth 52% AI-proof

View all 9 career paths with full salary data →

Marketing Career Guide

From day-one roles to senior positions, Marketing careers span a range of specializations. Read the complete outlook for graduates entering business & office.

Read the full Marketing career guide →

Compare & Explore

Marketing Overview

Marketing at Other Schools

Other Majors at Arizona State University Campus Immersion

Explore the Degree Alternative

Not sure if a trade program or four-year degree fits better? Compare both paths.

Frequently Asked Questions

How does Arizona State University Campus Immersion's Marketing program score?
A score of 61/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.
How vulnerable is Marketing to AI automation?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $467,043 in decade earnings vs $467,043 in the optimistic case — a meaningful gap.
Is there demand for Marketing workers?
With approximately 204,300 annual openings across mapped careers, Marketing offers a very large employment pool. Arizona State University Campus Immersion graduates enter a market shaped by consistent replacement demand and industry growth.
Data from College Scorecard, BLS, and AI resilience research. Methodology & sources →